Kontakt Mediapartners
Het Kontakt also offers its readers a good user experience with a news app on mobile.
Intro
Kontakt Mediapartners is publisher of 13 local weekly newspapers in the Green Heart of the Netherlands. Innovation and further development are important and in that context KMP has switched to an app from Media Apps by Pinch.
The result
With updated apps, KMP wants to respond to the dramatically changed media landscape and, by extension, news consumption. In a relatively short time, KMP has seen the number of downloads and associated traffic increase, making the apps of added value to the total portfolio.